Kroger and Ample are cookin.
Kroger, as everyone knows, is in the food business. Since it was founded in 1883, that meant selling groceries. Today, if you live in Union Kentucky or (soon) Anderson Ohio they're also cooking that food and serving it in a sit down restaurant. They partnered with Ample to bring Kitchen 1883 online. We translated their new brand into a rustically-elegant user experience, crafted content that told the story, and lead a photo shoot to showcase their menu of new American comfort food.